The ‘Choose One Word’ Ritual of Becoming 🦊
Find/fabricate new motivation, meaning and myth ✨
What-ho and hello!
A merry solstice to you.
(ノ◕ヮ◕)ノ*:・゚✧ 🌞|❄️
Btw this is The Museletter of Dr Fox. If a friend forwarded this to you, you might like to have my ravens deliver future epistles to you, too. 🧡
In the past three weeks I have received emails, calls and hand-written letters from folks enquiring about the ‘Choose One Word’ Ritual of Becoming. It’s been quite touching. So much so that it has inspired me to re-enchant the Ritual for your edification and delight.
And so:—
The ‘Choose One Word’ Ritual of Becoming has been freshly updated for you ✨
This remains, perhaps, the most powerful spell I know. An open secret shared through the epochs via the trickster gods and their infinite players. Subtle, delightful, dangerous.
The ‘Choose One Word’ Ritual of Becoming is a comprehensive online programme for anyone seeking to rekindle a sense of coherence, meaning, mattering and (heaven forbid) ‘purpose’ in life.
Lifetime access for a benevolent tribute of AU$150—nay! Actually just AU$99 with the code LETSGETMYTHICAL
That’s a $51 discount, for a limited time. Who knows how long? (I do; not telling). Just be sure to enter the code *before* you pay; it can sometimes be hard to spot the coupon code button.
It takes introspection, imagination and a hint of thyme to do this well—it’s a ritual, not a mere incantation or simple wave of a magic wand. If you seek The Wit to Find Your Way—if you quest for new and meaningful progress in life—then this may be just The Sign you’ve been waiting for. 🌠
This programme has been updated and is brimming with exquisite insight. A wondrous distillation of wit—now with meticulously transcribed captions, handcrafted OG illustrations from the award winning vet-turned-illustrator/spy dangerlam, and an abundance of incisive journalling prompts and thoughtful provocations for Reflection, Introspection and Projection. Beloved by CEOs, professors, authors, poets, teachers, artists, alchemists, botanists and more. Details and enrolment at chooseoneword.com
Fun fact! Here’s a video recorded at the solstice this ~exact time half a decade ago. 🃏
Awkward fact! After many, many months of trying to make this work over at word.substack.com, I am abandoning that experiment and returning to the Ritual’s original home (podia)—with more vim and less vex than ever before. Also: ambassador-affiliate shenanigans are back. I would love to help you help me ‘Spread the Word’. 🧙♂️
If luck hasn’t gone your way this past year or if your funds are low—email me and I will give you access to the Ritual for free (no questions asked; praise Hermes). Who knows: we may just be able to tip the scales and sneak some good fortune back into your world. 🦊
Meanwhile: the dangerlam has been winning awards! Kim had three comics shortlisted for The Ledger Awards—the most significant independent awards in comic art and publishing in Australia. Her comic ‘Good Boy’ won a Silver Ledger. Given the world of incredibly talented artists and storytellers in the mix, we are utterly chuffed! (▰˘◡˘▰)

You can read the comic in full (poignancy warning!), purchase a tangible hardcopy (a super thoughtful gift), and read the backstory behind the comic. 🐕
If, like me, you follow artists on the gram (that’s alls I use it for), you can find Kim here: instagram.com/dangerlam
Kim recently interviewed (and illustrated) fellow illustrator Jeffrey Phillips for Liminal Magazine, and was also recently featured in Dense Discovery, where upon she shared five recommendations. 🔥🔥🔥🔥🔥
In other news, here’s a rare and special chance to join the sage Ian Berry and meself for an intimate conversation in early 2021.
Weaving insights from metamodern philosophy, trickster mythology, Adlerian psychology—and more—the question of ‘character development’ will be the focus of our discussion together. How might we cultivate the qualities that might see us live in and lead towards a world more curious and kind? If you are seeking to rekindle a sense of coherence, meaning, mattering and (heaven forbid) ‘purpose’ in life—you might enjoy this conversation.
Details and registration here (it’s free). Ian sports the kind of beard and mind I aspire to (here he is in a recent conversation with the masterful orator Colin James).
I would love to have you join Ian and I come the new year. 🧡
I shall write to you again soon—and probably share my Word for 2021 with you then, too. If you have any questions for Dr Fox “Archwizard of Ambiguity (most fantastic)”—please write to me. This has been the year of virtual keynotes and workshops—and I have in mind to make some videos for you.
Meanwhile: I wish you wholesome times of restoration, rejuvenation and respite. It’s been a year. And whilst time is non-linear and our orbit around the sun continuous—it’s nice to take pause and appreciate the good things around us. May your impending quiescence be fruitful.
Your wizard,
~jf